Customer Support

8am - 5pm EST
Monday - Friday

Toll-Free
+1 (888)-364-7184
International
+1 (786)-655-8855

Damaged, Salvage & Wrecked Infiniti M35 Cars for Sale

Showing results 1 - 30 of 59

Auction Car Finder

  • 325418
  • 7110
  • 3846
  • 1552
  • 1501
  • 678
  • 615
  • 235
  • 156
  • 97
  • 66
  • 1
  • 1
  • Popular Makes
  • 40892
  • 37150
  • 35341
  • 31881
  • 26889
  • 18497
  • 15536
  • 13232
  • 10800
  • 8065
  • 7503
  • 7383
  • 7081
  • 5919
  • 5641
  • 4550
  • 4542
  • 4371
  • 4327
  • 3650
  • 3475
  • 3358
  • 3326
  • 2557
  • 1568
  • 793
  • Other Makes
  • 8312
  • 2062
  • 1438
  • 790
  • 728
  • 560
  • 474
  • 391
  • 348
  • 346
  • 261
  • 209
  • 170
  • 144
  • 103
  • 75
  • 72
  • 63
  • 60
  • 51
  • 49
  • 35
  • 34
  • 33
  • 33
  • 24
  • 23
  • 22
  • 20
  • 18
  • 11
  • 11
  • 7
  • 6
  • 6
  • 6
  • 4
  • 4
  • 3
  • 3
  • 3
  • 3
  • 3
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 734
  • 604
  • 439
  • 246
  • 224
  • 177
  • 118
  • 114
  • 89
  • 88
  • 64
  • 59
  • 54
  • 52
  • 42
  • 35
  • 28
  • 27
  • 20
  • 16
  • 16
  • 15
  • 13
  • 13
  • 10
  • 6
  • 6
  • 6
  • 6
  • 3
  • 1
  • 1
  • 56
  • 3
  • 6
  • 13
  • 1
  • 13
  • 7
  • 6
  • 4
  • 4
  • 3
  • 3
  • 3
  • 3
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 59
  • 18
  • 16
  • 7
  • 7
  • 5
  • 2
  • 1
  • 1
  • 1
  • 1
  • 36
  • 15
  • 4
  • 3
  • 59
  • 59
  • 59
  • 11
  • 3
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 15
  • 5
  • 5
  • 4
  • 4
  • 4
  • 3
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 59
  • 36
  • 23

  • Sort by

    • Sale Date
    • Sale Date
    • Mileage
    • Mileage
    • Year
    • Year
    • Current Bid
    • Current Bid

  • 1d : 4h : 14m : 49s

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    43******
    Mileage:
    1 miles
    Damage:
    Engine Burn/Engine Damage
    Doc Type:
    Salvage Ohio
    Location:
    OH - DAYTON
    Sale Date:
    02/24/2026
    Bid Status:
    You Haven't bid
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 1d : 4h : 14m : 49s

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    42******
    Mileage:
    999,999 miles
    Damage:
    Front END
    Doc Type:
    Bill OF Sale New York
    Location:
    NY - LONG ISLAND
    Sale Date:
    02/24/2026
    Bid Status:
    You Haven't bid
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 1d : 6h : 14m : 49s

    Swipe to right for more images

    2009 INFINITI - Image 0.
    2009 INFINITI - Image 1.
    2009 INFINITI - Image 2.
    2009 INFINITI - Image 3.
    2009 INFINITI - Image 4.
    2009 INFINITI M35 3.5L
    Item #:
    43******
    Mileage:
    198,746 miles
    Damage:
    Hail/Left & Right
    Doc Type:
    Salvage Texas
    Location:
    CO - DENVER EAST
    Sale Date:
    02/24/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 2d : 7h : 14m : 49s

    Swipe to right for more images

    2010 INFINITI - Image 0.
    2010 INFINITI - Image 1.
    2010 INFINITI - Image 2.
    2010 INFINITI - Image 3.
    2010 INFINITI - Image 4.
    2010 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    165,980 miles
    Damage:
    Vandalized
    Doc Type:
    Clear California
    Location:
    CA - SANTA CLARITA
    Sale Date:
    02/25/2026
    Bid Status:
    You Haven't bid
    Color:
    White
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $25

    Bid Now

  • 3d : 4h : 14m : 49s

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    43******
    Mileage:
    169,544 miles
    Damage:
    Front & Rear
    Doc Type:
    Rebuildable Florida
    Location:
    FL - MIAMI-NORTH
    Sale Date:
    02/26/2026
    Bid Status:
    You Haven't bid
    Color:
    TAN
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 4d : 4h : 14m : 49s

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Normal Wear & Tear
    Doc Type:
    Salvage Massachusetts
    Location:
    MA - BOSTON - SHIRLEY
    Sale Date:
    02/27/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 4d : 4h : 14m : 49s

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    112,121 miles
    Damage:
    Front & Rear
    Doc Type:
    Salvage Texas
    Location:
    PA - BRIDGEPORT
    Sale Date:
    02/27/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Buy it Now $925

    Bid Now

  • 4d : 4h : 14m : 49s

    Swipe to right for more images

    2010 INFINITI - Image 0.
    2010 INFINITI - Image 1.
    2010 INFINITI - Image 2.
    2010 INFINITI - Image 3.
    2010 INFINITI - Image 4.
    2010 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    114,168 miles
    Damage:
    Right Rear/Right Front
    Doc Type:
    Salvage Massachusetts
    Location:
    MA - BOSTON - SHIRLEY
    Sale Date:
    02/27/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Buy it Now $900

    Bid Now

  • 4d : 4h : 14m : 49s

    Swipe to right for more images

    2010 INFINITI - Image 0.
    2010 INFINITI - Image 1.
    2010 INFINITI - Image 2.
    2010 INFINITI - Image 3.
    2010 INFINITI - Image 4.
    2010 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    198,542 miles
    Damage:
    Front END/Unknown
    Doc Type:
    Salvage Georgia
    Location:
    GA - ATLANTA
    Sale Date:
    02/27/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Buy it Now $900

    Bid Now

  • 8d : 6h : 14m : 49s

    Swipe to right for more images

    2008 INFINITI - Image 0.
    2008 INFINITI - Image 1.
    2008 INFINITI - Image 2.
    2008 INFINITI - Image 3.
    2008 INFINITI - Image 4.
    2008 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    200,605 miles
    Damage:
    Right Front/Right Side
    Doc Type:
    Salvage Arizona
    Location:
    AZ - PHOENIX
    Sale Date:
    03/03/2026
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Damage:
    Normal Wear & Tear
    Location:
    GA - ATLANTA
    Sale Date:
    Future Sale
    Color:
    Blue
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    228,497 miles
    Damage:
    Left Side
    Location:
    MD - BALTIMORE
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2008 INFINITI - Image 0.
    2008 INFINITI - Image 1.
    2008 INFINITI - Image 2.
    2008 INFINITI - Image 3.
    2008 INFINITI - Image 4.
    2008 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    216,662 miles
    Damage:
    Normal Wear & Tear
    Location:
    PA - PHILADELPHIA
    Sale Date:
    Future Sale
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    186,405 miles
    Damage:
    Rear/Right Front
    Location:
    CO - DENVER EAST
    Sale Date:
    Future Sale
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    239,373 miles
    Damage:
    Front END/Unknown
    Location:
    NC - CHARLOTTE
    Sale Date:
    Future Sale
    Color:
    Blue
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    219,647 miles
    Damage:
    Left Side
    Location:
    TX - HOUSTON-NORTH
    Sale Date:
    Future Sale
    Color:
    White
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Front & Rear
    Location:
    NY - LONG ISLAND
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    152,902 miles
    Damage:
    Mechanical
    Doc Type:
    Salvage North Dakota
    Location:
    ND - FARGO
    Sale Date:
    Future Sale
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Front END/Left Side
    Location:
    GA - ATLANTA NORTH
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    268,648 miles
    Damage:
    Right Front/Left Front
    Location:
    MA - TAUNTON
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Right Front
    Doc Type:
    Salvage Texas
    Location:
    TX - HOUSTON
    Sale Date:
    Future Sale
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    131,438 miles
    Damage:
    Left Side
    Doc Type:
    Clear Georgia
    Location:
    GA - SAVANNAH
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2007 INFINITI - Image 0.
    2007 INFINITI - Image 1.
    2007 INFINITI - Image 2.
    2007 INFINITI - Image 3.
    2007 INFINITI - Image 4.
    2007 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    300,913 miles
    Damage:
    Right Front/Front END
    Location:
    WI - MILWAUKEE
    Sale Date:
    Future Sale
    Color:
    RED
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    203,590 miles
    Damage:
    Roof
    Location:
    FL - CLEARWATER
    Sale Date:
    Future Sale
    Color:
    White
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    290,272 miles
    Damage:
    Left Front/Unknown
    Doc Type:
    Salvage Georgia
    Location:
    GA - ATLANTA
    Sale Date:
    Future Sale
    Color:
    Green
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    240,995 miles
    Damage:
    Front END/Unknown
    Doc Type:
    Salvage Pennsylvania
    Location:
    PA - PHILADELPHIA
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2006 INFINITI - Image 0.
    2006 INFINITI - Image 1.
    2006 INFINITI - Image 2.
    2006 INFINITI - Image 3.
    2006 INFINITI - Image 4.
    2006 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Right Side/Unknown
    Doc Type:
    Clear Utah
    Location:
    UT - PROVO
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2010 INFINITI - Image 0.
    2010 INFINITI - Image 1.
    2010 INFINITI - Image 2.
    2010 INFINITI - Image 3.
    2010 INFINITI - Image 4.
    2010 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Front END
    Location:
    TX - FORT WORTH NORTH
    Sale Date:
    Future Sale
    Color:
    Gray
    Engine type:
    3.5L 6
    Drive:
    RWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2009 INFINITI - Image 0.
    2009 INFINITI - Image 1.
    2009 INFINITI - Image 2.
    2009 INFINITI - Image 3.
    2009 INFINITI - Image 4.
    2009 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    1 miles
    Damage:
    Right Side/Unknown
    Location:
    NY - SYRACUSE
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2010 INFINITI - Image 0.
    2010 INFINITI - Image 1.
    2010 INFINITI - Image 2.
    2010 INFINITI - Image 3.
    2010 INFINITI - Image 4.
    2010 INFINITI M35 3.5L
    Item #:
    44******
    Mileage:
    209,014 miles
    Damage:
    Front END/Rear
    Location:
    MA - TAUNTON
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    3.5L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

Loading

Popular Vehicles

Salvage Infiniti M35 cars for sale by State

FAQ

View All FAQs

  • What are the most popular repairable Infiniti for sale on SCA?

    The most popular damaged Infiniti we sell are:

    You can find all available Infiniti on SCA. Register an account and start bidding online on Infiniti in just a couple of seconds!

  • What are the most popular alternatives to Infiniti M35?

    Our five most popular alternatives to damaged Infiniti M35:

  • What cities are you selling your repairable cars in?

    These cars are sold on auctions in every city of the USA, so you can find repairable Infiniti M35 whenever you want. The most popular cities we sell our cars on the auctions in:

  • Do you sell clean title Infiniti M35?

    Yes, we do sell clean title Infiniti M35 on auctions here. Our car auctions contain dozens of different Infiniti M35 titles including clean, salvage, flood and many others. You can find whatever you like on SCA.

We use cookies to analyse & personalise content