Customer Support
9 AM to 6 PM (EST) Mon - Fri
Toll-Free
+1 (888)-364-7184
International
+1 (302)-206-0015

Damaged, Salvage & Wrecked Lincoln Continental Cars for Sale

Showing results 1 - 30 of 79

Auction Car Finder

  • 414488
  • 8800
  • 7780
  • 2323
  • 2282
  • 1058
  • 1045
  • 302
  • 192
  • 166
  • 147
  • Popular Makes
  • 47779
  • 47724
  • 46744
  • 42816
  • 37291
  • 23474
  • 19090
  • 16927
  • 14561
  • 9320
  • 9009
  • 8497
  • 8036
  • 6851
  • 6808
  • 6748
  • 5661
  • 5320
  • 5113
  • 4683
  • 4644
  • 4280
  • 3294
  • 1821
  • 1100
  • Other Makes
  • 9883
  • 3165
  • 2565
  • 1574
  • 1574
  • 1434
  • 1133
  • 930
  • 896
  • 707
  • 450
  • 331
  • 302
  • 267
  • 249
  • 244
  • 191
  • 135
  • 116
  • 106
  • 86
  • 80
  • 40
  • 40
  • 37
  • 34
  • 33
  • 30
  • 29
  • 22
  • 15
  • 14
  • 14
  • 13
  • 8
  • 7
  • 5
  • 5
  • 4
  • 4
  • 4
  • 3
  • 3
  • 3
  • 3
  • 3
  • 3
  • 3
  • 3
  • 3
  • 3
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 500
  • 400
  • 373
  • 258
  • 191
  • 184
  • 112
  • 89
  • 80
  • 79
  • 74
  • 63
  • 51
  • 44
  • 29
  • 25
  • 9
  • 3
  • 1
  • 74
  • 5
  • 8
  • 23
  • 1
  • 31
  • 6
  • 6
  • 6
  • 6
  • 5
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 76
  • 16
  • 16
  • 11
  • 6
  • 4
  • 4
  • 4
  • 4
  • 3
  • 3
  • 2
  • 1
  • 1
  • 1
  • 1
  • 65
  • 7
  • 3
  • 2
  • 76
  • 3
  • 14
  • 2
  • 24
  • 6
  • 28
  • 48
  • 28
  • 4
  • 3
  • 3
  • 3
  • 3
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 7
  • 6
  • 6
  • 5
  • 4
  • 4
  • 4
  • 3
  • 3
  • 3
  • 3
  • 3
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 1
  • 68
  • 11
  • 56
  • 20

  • Sort by

    • Sale Date
    • Sale Date
    • Mileage
    • Mileage
    • Year
    • Year
    • Current Bid
    • Current Bid
  • Live

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    38******
    Mileage:
    10 miles
    Damage:
    ALL Over
    Doc Type:
    Salvage Minnesota
    Location:
    MN - MINNEAPOLIS/ST. PAUL
    Sale Date:
    04/24/2024
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Join Live

  • 20h : 50m : 21s

    Swipe to right for more images

    2000 LINCOLN - Image 0.
    2000 LINCOLN - Image 1.
    2000 LINCOLN - Image 2.
    2000 LINCOLN - Image 3.
    2000 LINCOLN - Image 4.
    2000 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    180,213 miles
    Damage:
    Left Side/Unknown
    Doc Type:
    Clear Virginia
    Location:
    VA - TIDEWATER
    Sale Date:
    04/25/2024
    Bid Status:
    You Haven't bid
    Color:
    Gray
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline

    Current Bid: $25

    Bid Now

  • 20h : 50m : 21s

    Swipe to right for more images

    2018 LINCOLN - Image 0.
    2018 LINCOLN - Image 1.
    2018 LINCOLN - Image 2.
    2018 LINCOLN - Image 3.
    2018 LINCOLN - Image 4.
    2018 LINCOLN CONTINENTAL 3.7L
    Item #:
    38******
    Mileage:
    46,194 miles
    Damage:
    Front END/Suspension
    Doc Type:
    Certificate OF Destruction Florida
    Location:
    FL - MIAMI-NORTH
    Sale Date:
    04/25/2024
    Bid Status:
    You Haven't bid
    Color:
    White
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Buy it Now $2,500

    Bid Now

  • 20h : 50m : 21s

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 2.7L
    Item #:
    37******
    Mileage:
    103,680 miles
    Damage:
    Right Front/Front END
    Doc Type:
    Salvage North Carolina
    Location:
    NC - GREENSBORO
    Sale Date:
    04/25/2024
    Bid Status:
    You Haven't bid
    Color:
    Gold
    Engine type:
    2.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $25

    Buy it Now $5,975

    Bid Now

  • 1d : 21h : 50m : 21s

    Swipe to right for more images

    2000 LINCOLN - Image 0.
    2000 LINCOLN - Image 1.
    2000 LINCOLN - Image 2.
    2000 LINCOLN - Image 3.
    2000 LINCOLN - Image 4.
    2000 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    57,949 miles
    Damage:
    Roof/Unknown
    Doc Type:
    Clear Alabama
    Location:
    MS - GULF COAST
    Sale Date:
    04/26/2024
    Bid Status:
    You Haven't bid
    Color:
    Gold
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 4d : 20h : 50m : 21s

    Swipe to right for more images

    2020 LINCOLN - Image 0.
    2020 LINCOLN - Image 1.
    2020 LINCOLN - Image 2.
    2020 LINCOLN - Image 3.
    2020 LINCOLN - Image 4.
    2020 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    34,815 miles
    Damage:
    Front END
    Doc Type:
    Rebuildable Florida
    Location:
    FL - WEST PALM BEACH
    Sale Date:
    04/29/2024
    Bid Status:
    You Haven't bid
    Color:
    Black
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Buy it Now $7,800

    Bid Now

  • 5d : 20h : 50m : 21s

    Swipe to right for more images

    1995 LINCOLN - Image 0.
    1995 LINCOLN - Image 1.
    1995 LINCOLN - Image 2.
    1995 LINCOLN - Image 3.
    1995 LINCOLN - Image 4.
    1995 LINCOLN CONTINENTAL 4.6L
    Item #:
    38******
    Mileage:
    95,558 miles
    Damage:
    Front END
    Doc Type:
    Salvage Indiana
    Location:
    IN - SOUTH BEND
    Sale Date:
    04/30/2024
    Bid Status:
    You Haven't bid
    Color:
    White
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 6d : 20h : 50m : 21s

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    38******
    Mileage:
    84,988 miles
    Damage:
    Front END/Right Side
    Doc Type:
    Salvage Indiana
    Location:
    IN - INDIANAPOLIS
    Sale Date:
    05/01/2024
    Bid Status:
    You Haven't bid
    Color:
    White
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now

  • 7d : 21h : 50m : 21s

    Swipe to right for more images

    2000 LINCOLN - Image 0.
    2000 LINCOLN - Image 1.
    2000 LINCOLN - Image 2.
    2000 LINCOLN - Image 3.
    2000 LINCOLN - Image 4.
    2000 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    79,511 miles
    Damage:
    Left Side
    Doc Type:
    Salvage Title Texas
    Location:
    TX - LONGVIEW
    Sale Date:
    05/02/2024
    Bid Status:
    You Haven't bid
    Color:
    Burgundy
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline

    Current Bid: $25

    Bid Now

  • 7d : 23h : 50m : 21s

    Swipe to right for more images

    2001 LINCOLN - Image 0.
    2001 LINCOLN - Image 1.
    2001 LINCOLN - Image 2.
    2001 LINCOLN - Image 3.
    2001 LINCOLN - Image 4.
    2001 LINCOLN CONTINENTAL 4.6L
    Item #:
    38******
    Mileage:
    116,181 miles
    Damage:
    Front END/Suspension
    Doc Type:
    Salvage Oregon
    Location:
    OR - PORTLAND
    Sale Date:
    05/02/2024
    Bid Status:
    You Haven't bid
    Color:
    White
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline

    Current Bid: $0

    Bid Now
  • Future Sale

    Swipe to right for more images

    1996 LINCOLN - Image 0.
    1996 LINCOLN - Image 1.
    1996 LINCOLN - Image 2.
    1996 LINCOLN - Image 3.
    1996 LINCOLN - Image 4.
    1996 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    168,122 miles
    Damage:
    Left & Right
    Location:
    NY - BUFFALO
    Sale Date:
    Future Sale
    Color:
    Blue
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    1969 LINCOLN - Image 0.
    1969 LINCOLN - Image 1.
    1969 LINCOLN - Image 2.
    1969 LINCOLN - Image 3.
    1969 LINCOLN - Image 4.
    1969 LINCOLN CONTINENTAL
    Item #:
    39******
    Mileage:
    97,845 miles
    Damage:
    Left & Right
    Location:
    GA - ATLANTA NORTH
    Sale Date:
    Future Sale
    Color:
    Dark Blue
    Fuel:
    Other
  • Future Sale

    Swipe to right for more images

    1990 LINCOLN - Image 0.
    1990 LINCOLN - Image 1.
    1990 LINCOLN - Image 2.
    1990 LINCOLN - Image 3.
    1990 LINCOLN - Image 4.
    1990 LINCOLN CONTINENTAL 3.8L
    Item #:
    39******
    Mileage:
    42,151 miles
    Damage:
    Front END
    Location:
    AK - ANCHORAGE
    Sale Date:
    Future Sale
    Color:
    Gold
    Engine type:
    3.8L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 2.7L
    Item #:
    39******
    Mileage:
    36,760 miles
    Damage:
    Front END
    Location:
    MA - TAUNTON
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    2.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    50,502 miles
    Damage:
    Right Side/Left Rear
    Location:
    FL - JACKSONVILLE
    Sale Date:
    Future Sale
    Color:
    TAN
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    111,336 miles
    Damage:
    Rear
    Location:
    TX - LUBBOCK
    Sale Date:
    Future Sale
    Color:
    Beige
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2020 LINCOLN - Image 0.
    2020 LINCOLN - Image 1.
    2020 LINCOLN - Image 2.
    2020 LINCOLN - Image 3.
    2020 LINCOLN - Image 4.
    2020 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    105,778 miles
    Damage:
    Rear/Unknown
    Location:
    CA - FREMONT
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2018 LINCOLN - Image 0.
    2018 LINCOLN - Image 1.
    2018 LINCOLN - Image 2.
    2018 LINCOLN - Image 3.
    2018 LINCOLN - Image 4.
    2018 LINCOLN CONTINENTAL 3.0L
    Item #:
    39******
    Mileage:
    22,508 miles
    Damage:
    Front END/Left Side
    Doc Type:
    Salvage Minnesota
    Location:
    MN - MINNEAPOLIS SOUTH
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.0L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    1997 LINCOLN - Image 0.
    1997 LINCOLN - Image 1.
    1997 LINCOLN - Image 2.
    1997 LINCOLN - Image 3.
    1997 LINCOLN - Image 4.
    1997 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    109,016 miles
    Damage:
    Front END
    Location:
    FL - WEST PALM BEACH
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 2.7L
    Item #:
    39******
    Mileage:
    74,059 miles
    Damage:
    Rear
    Location:
    LA - BATON ROUGE
    Sale Date:
    Future Sale
    Color:
    Black
    Engine type:
    2.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    51,693 miles
    Damage:
    Front END/Left Rear
    Doc Type:
    Salvage North Carolina
    Location:
    NC - GREENSBORO
    Sale Date:
    Future Sale
    Color:
    Dark Blue
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    1996 LINCOLN - Image 0.
    1996 LINCOLN - Image 1.
    1996 LINCOLN - Image 2.
    1996 LINCOLN - Image 3.
    1996 LINCOLN - Image 4.
    1996 LINCOLN CONTINENTAL 4.6L
    Item #:
    39******
    Mileage:
    1 miles
    Damage:
    Repossession/Left Side
    Doc Type:
    Clear Utah
    Location:
    UT - SALT LAKE CITY
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    4.6L 8
    Drive:
    FWD
    Cylinder:
    8
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2020 LINCOLN - Image 0.
    2020 LINCOLN - Image 1.
    2020 LINCOLN - Image 2.
    2020 LINCOLN - Image 3.
    2020 LINCOLN - Image 4.
    2020 LINCOLN CONTINENTAL 2.7L
    Item #:
    39******
    Mileage:
    25,319 miles
    Damage:
    Right Side/Unknown
    Location:
    KS - KANSAS CITY
    Sale Date:
    Future Sale
    Color:
    RED
    Engine type:
    2.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2017 LINCOLN - Image 0.
    2017 LINCOLN - Image 1.
    2017 LINCOLN - Image 2.
    2017 LINCOLN - Image 3.
    2017 LINCOLN - Image 4.
    2017 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    91,226 miles
    Damage:
    Front END/Left & Right
    Location:
    MD - BALTIMORE
    Sale Date:
    Future Sale
    Color:
    White
    Engine type:
    3.7L 6
    Drive:
    AWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2018 LINCOLN - Image 0.
    2018 LINCOLN - Image 1.
    2018 LINCOLN - Image 2.
    2018 LINCOLN - Image 3.
    2018 LINCOLN - Image 4.
    2018 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    1 miles
    Damage:
    Total Burn
    Location:
    CA - SACRAMENTO
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2018 LINCOLN - Image 0.
    2018 LINCOLN - Image 1.
    2018 LINCOLN - Image 2.
    2018 LINCOLN - Image 3.
    2018 LINCOLN - Image 4.
    2018 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    76,015 miles
    Damage:
    Right Side/Unknown
    Doc Type:
    Salvage Mississippi
    Location:
    MS - GULF COAST
    Sale Date:
    Future Sale
    Color:
    Maroon
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2018 LINCOLN - Image 0.
    2018 LINCOLN - Image 1.
    2018 LINCOLN - Image 2.
    2018 LINCOLN - Image 3.
    2018 LINCOLN - Image 4.
    2018 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    1 miles
    Damage:
    Front END/Left & Right
    Location:
    TX - HOUSTON
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    1994 LINCOLN - Image 0.
    1994 LINCOLN - Image 1.
    1994 LINCOLN - Image 2.
    1994 LINCOLN - Image 3.
    1994 LINCOLN - Image 4.
    1994 LINCOLN CONTINENTAL 3.8L
    Item #:
    39******
    Mileage:
    207,624 miles
    Damage:
    Mechanical/Unknown
    Doc Type:
    Salvage Oklahoma
    Location:
    OK - OKLAHOMA CITY
    Sale Date:
    Future Sale
    Engine type:
    3.8L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline
  • Future Sale

    Swipe to right for more images

    2020 LINCOLN - Image 0.
    2020 LINCOLN - Image 1.
    2020 LINCOLN - Image 2.
    2020 LINCOLN - Image 3.
    2020 LINCOLN - Image 4.
    2020 LINCOLN CONTINENTAL 3.7L
    Item #:
    39******
    Mileage:
    78,363 miles
    Damage:
    Left Rear/Unknown
    Location:
    LA - NEW ORLEANS EAST
    Sale Date:
    Future Sale
    Color:
    Silver
    Engine type:
    3.7L 6
    Drive:
    FWD
    Cylinder:
    6
    Fuel:
    Gasoline

Loading

Popular Vehicles

Salvage Lincoln Continental cars for sale by State

FAQ

View All FAQs

We use cookies to analyse & personalise content